The first reviews of Apple Inc’s eagerly awaited iPhone X unanimously judged it the best iPhone yet, although some reviewers pointed out potential glitches in FaceID, the company’s new face recognition system.
The run-up to the Nov. 3 release of the redesigned glass and stainless steel device has been dominated by concerns over the supply and accuracy of the new system, which aims to improve on Samsung’s face unlock feature.
At $999, the iPhone X is the most expensive phone the company has ever launched, but demand is already far outstripping supply, according to analysts.
“It’s thin, it’s powerful, it has ambitious ideas about what cameras on phones can be used for, and it pushes the design language of phones into a strange new place,” Verge reviewer Nilay Patel said.
Apple shares rose as much as 1.4 percent to a record high of $169.09 on Tuesday.
There is no home button on the iPhone X, a key feature in previous phones.
The fingerprint sensor is gone as well, replaced by FaceID, which unlocks the phone by recognizing a face with the help of a front-facing “TrueDepth” infrared camera.
So does the FaceID work? Reviewers had reservations.
While the feature works even if the user changes their appearance, wearing sunglasses for instance, it may not work as well if some key facial features are obscured.
“I tried the phone with at least five of my coworkers. None of their faces unlocked it – although none of them look remotely like me,” CNET reviewer Scott Stein said.
Reviewers said Apple had given guidance that the system works best at a distance of 25 to 50 centimeters away from your face.
WORTH IT OR NOT?
Apple touted the iPhone X as a completely reimagined device. It has a display that covers the entire screen but for a notch at the top that houses sensors, lenses, microphones and speakers.
But many reviewers agreed that while some customers may be willing to pay the steep premium, as they usually do for new Apple devices, others may find the price unnecessary.
“For a lot of people, it’ll be worth it. For a lot of people, it’ll seem ridiculous,” Verge’s Patel said.
“But fundamentally, it’s a new iPhone, and that means you probably already know if you want to spend a thousand dollars on one.”
The iPhone X has three cameras, one in front and two at the back, which reviewers said were “top notch” and the best so far in an iPhone.
The device’s battery seemed to last up to a day, even after running heavy-duty apps, reviewers said.
This is the first time Apple has used an OLED display, which CNBC’s Todd Haselton said was the best display he had ever seen on a smartphone.
(Additional reporting by Subrat Patnaik in Bengaluru; Writing by Sayantani Ghosh; Editing by Shounak Dasgupta)reuters
Say hello to the iCar? Volkswagen turns to Apple for help making electric cars
By Andreas Cremer
Volkswagen is looking at Apple products for guidance on how to style its new generation of electric cars, its top designer said, as the automaker aims to turn profits on battery-powered vehicles when they launch in 2020.
The U.S. tech giant has brought about a design aesthetic with its iPhone and iPad that set it apart from rivals such as Samsung Electronics Co Ltd; and Sony Corp and helped make it the most valuable company in the world.
For Europe’s biggest automaker, adopting simplicity as the guiding principle for future styling of electric vehicles (EVs) marks a departure from the era before its 2015 “dieselgate” emissions scandal, when vehicle design conveyed the German group’s engineering prowess and technological ambitions.
“We are currently redefining the Volkswagen values for the age of electrification,” Klaus Bischoff, head of VW brand design, said in an interview. “What’s at stake is to be as significant, purist and clear as possible and also to visualize a completely new architecture.”
With regulators slashing emissions on a fast timetable, dieselgate has also energized the costly shift to EVs that is necessary to compete in China, VW’s largest market, and to avoid future fines in Europe.
Previously a laggard on electrification, VW has pledged 34 billion euros ($42.45 billion) of investment in EVs, self-driving technology and digital mobility businesses across the group by 2022.
The core namesake brand alone will spend 6 billion euros on a new modular platform dubbed MEB designed to underpin over 20 purely battery-powered models such as the I.D. hatchback, I.D. Crozz crossover and the I.D. Buzz microbus.
Bischoff said VW will use the Geneva auto show on March 5-7 to give early guidance on what the post-I.D. generation of EVs might look like, but declined to elaborate.
Bischoff belongs to VW’s old guard, having worked a quarter of a century in VW’s design operations and the past decade as head of the core brand’s design.
He became famous through a video shot at the 2011 Frankfurt auto show that has since drawn over 2 million hits on YouTube.
It showed Bischoff being yelled at by former CEO Martin Winterkorn, who was inspecting a model by South Korean rival Hyundai and had discovered something that had displeased him.
“In the past everything was very centralized, very narrow boundaries were set on the road of success,” Bischoff said. “Today is the most exciting time of my career because I’m allowed to do things that didn’t use to exist that way.”
‘People would die for Olympic medal, I nearly did’
Canada’s Mark McMorris described his comeback from life-threatening injuries to the podium at the Pyeongchang Olympics as a “miracle” and said inspiring others with his story was worth more than the slopestyle bronze he won on Sunday.
Snowboarding near his home in British Columbia with his brother Craig in March, McMorris caught an edge as he took off for a jump and spiraled into a tree.
He broke his jaw and left arm, ruptured his spleen, suffered a pelvic fracture, rib fractures and a collapsed lung.
“People would die for a medal at the Olympics and I nearly did,” he said on Monday, a day after his medal-winning run at the Phoenix Snow Park.
“It’s definitely a miracle and I’m really thankful… to be able to motivate and inspire others – that’s bigger than any medal, right?”
McMorris’ remarkable comeback drew praise from Canadian Prime Minister Justin Trudeau, who tweeted: “What a journey back to the podium for @MarkMcMorris. Mark – your tenacity and courage inspire so many of us.”
McMorris tweeted two photographs on Monday, one of him in the hospital following his crash and the other on the medal podium. They were accompanied by a caption: “Thank You Life.”
The Canadian could add yet another chapter to his success story before the end of the Games, as McMorris is seen as a gold medal contender in the new Olympic discipline of Big Air.
(Reporting by Shrivathsa Sridhar in Bengaluru; editing by Sudipto Ganguly)
Tokyo elementary school is so EXTRA AF with Armani uniforms for students
A public elementary school in Tokyo’s upscale shopping district of Ginza has raised parents’ eyebrows with a plan to adopt uniforms designed by Italian fashion brand Giorgio Armani for its students, media said on Thursday.
Taimei Elementary School is introducing the uniforms for incoming pupils, each costing more than 80,000 yen ($729), including optional items, or more than three times as much as current ones, the Huffington Post said.
Armani’s Japan head office, located in Ginza, is just 200 meters (219 yards) away from the grade school.
“I was surprised, and wondered why such luxury brand-designed uniforms have been picked for a public elementary school,” an unnamed mother was quoted by the Huffington Post as saying.
“I’m worried that a wrong notion that something expensive is good and something cheap is bad could be imprinted on children,” said the woman, whose child is set to start at the school in April, when a new school year begins.
In a letter to parents last November, headmaster Toshitsugu Wada said Taimei was a landmark in Ginza, and the decision to adopt the Armani-designed uniforms aimed at creating an atmosphere suitable for such a school, the Huffington Post said.
Taimei officials were not immediately available for comment, but Wada posted a statement on the school’s home page, promising to provide sufficient explanation on the plan for new uniforms.
“With humility, I take the criticism that explanation has been insufficient and not well-timed. I will go on explaining carefully to those concerned.”
(Reporting by Kiyoshi TakenakaEditing by Clarence Fernandez)
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